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Ranked #3561 by analyst upside · 2026-09-29
ZBRA
Zebra Technologies Corporation
Technology · Market Cap $18B · P/E 33.9x
ANALYST PRICE TARGET
+10.6%
implied upside to consensus target
Current Price $371.87
Consensus Target $411.45
Bull Target $455.0
Bear Target $350.0
Analysts Covering 15
ANALYST CONSENSUS - BUY
Strong Buy
3
Buy
7
Hold
6
Sell
0
52-Week Low $199.05
52-Week High $386.23
YTD Return +49.8%
FUNDAMENTALS
Market Cap $18B
P/E Ratio (TTM) 33.9x
Forward P/E 16.8x
EPS (TTM) $10.98
PEG Ratio 0.62
Dividend Yield N/A
Revenue (TTM) $5.8B
Profit Margin 9.2%
52-WEEK RANGE
52-Week Low $199.05
52-Week High $386.23
Current Price $371.87
Bear Target $350.0
Bull Target $455.0
● Now $371.87 ● Target $411.45
TRADING DATA
Avg Volume 698K
YTD Return +49.8%
Analyst Count 15
Consensus Buy
Upside to Target +10.6%
Last Updated 2026-09-29

ANALYST SUMMARY

Zebra Technologies Corporation (ZBRA) is currently trading at $371.87 with a Wall Street consensus price target of $411.45, implying potential upside of 10.6% over the next 12 months. 15 analysts currently cover ZBRA, with a consensus rating of Buy - 62% of analysts rate the stock a Buy or Strong Buy. The most bullish analyst has a price target of $455.0, while the most cautious has a target of $350.0.

ZBRA operates in the Technology sector with a market capitalisation of $18B. The stock is up 49.8% year-to-date and is currently trading near the upper end of its 52-week range of $199.05 – $386.23.

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RECENT ANALYST CALLS

Upgrade/downgrade history for ZBRA, with each firm's 90-day track record across all stocks we track. See full firm rankings →

Needham - Reiterated
Buy → Buy 2026-09-15 20% win rate (5 calls)
TD Cowen - Reiterated
Buy → Buy 2026-08-05 Building track record
Citigroup - Reiterated
Neutral → Neutral 2026-08-05 Building track record
Truist Securities - Reiterated
Hold → Hold 2026-08-05 Building track record
BNP Paribas reit
Outperform → Outperform 2026-08-05 Building track record
Keybanc - Reiterated
Overweight → Overweight 2026-08-05 Building track record
Barclays - Reiterated
Overweight → Overweight 2026-08-05 Building track record
Needham - Reiterated
Buy → Buy 2026-08-05 20% win rate (5 calls)
HISTORICAL SNAPSHOT

Point-in-time data from StockUpside's daily snapshots. Tracks price, analyst target, upside %, consensus, and analyst count.

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ANALYST CONVICTION SCORE
59
out of 100
Coverage depth
21/30
Consensus clarity
24/30
Vote unanimity
12/25
Rating stability
2/15

Measures analyst agreement, not fundamental quality. A high score means analysts broadly agree on this call - not that the stock will go up.

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