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Ranked #3924 by analyst upside · 2026-06-27
PRU
Prudential Financial, Inc.
Financial Services · Market Cap $38B · P/E 11.1x
ANALYST PRICE TARGET
-6.5%
implied upside to consensus target
Current Price $108.25
Consensus Target $101.27
Bull Target $117.0
Bear Target $90.0
Analysts Covering 15
ANALYST CONSENSUS — HOLD
Strong Buy
1
Buy
2
Hold
11
Sell
1
52-Week Low $91.89
52-Week High $119.76
YTD Return -2.3%
FUNDAMENTALS
Market Cap $38B
P/E Ratio (TTM) 11.1x
Forward P/E 7.4x
EPS (TTM) $9.71
PEG Ratio 1.16
Dividend Yield 5.23%
Revenue (TTM) $63.3B
Profit Margin 5.5%
52-WEEK RANGE
52-Week Low $91.89
52-Week High $119.76
Current Price $108.25
Bear Target $90.0
Bull Target $117.0
● Now $108.25 ● Target $101.27
TRADING DATA
Avg Volume 2.1M
YTD Return -2.3%
Analyst Count 15
Consensus Hold
Upside to Target -6.5%
Last Updated 2026-06-27

ANALYST SUMMARY

Prudential Financial, Inc. (PRU) is currently trading at $108.25 with a Wall Street consensus price target of $101.27, which is 6.5% below the current price over the next 12 months. 15 analysts currently cover PRU, with a consensus rating of Hold — 20% of analysts rate the stock a Buy or Strong Buy. The most bullish analyst has a price target of $117.0, while the most cautious has a target of $90.0.

PRU operates in the Financial Services sector with a market capitalisation of $38B. The stock is down 2.3% year-to-date and is currently trading near the upper end of its 52-week range of $91.89 – $119.76.

SIMILAR STOCKS

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RECENT ANALYST CALLS

Upgrade/downgrade history for PRU, with each firm's 90-day track record across all stocks we track. See full firm rankings →

Argus Research ↓ Downgrade
Buy → Hold 2026-06-09 Building track record
Keefe, Bruyette & Woods — Reiterated
Market Perform → Market Perform 2026-05-13 Building track record
Wells Fargo — Reiterated
Underweight → Underweight 2026-05-12 Building track record
Piper Sandler — Reiterated
Neutral → Neutral 2026-05-11 14% win rate (7 calls)
Mizuho — Reiterated
Neutral → Neutral 2026-05-07 Building track record
Barclays — Reiterated
Underweight → Underweight 2026-05-06 Building track record
Wells Fargo — Reiterated
Underweight → Underweight 2026-05-05 Building track record
Morgan Stanley ↓ Downgrade
Equal-Weight → Underweight 2026-05-04 Building track record
HISTORICAL SNAPSHOT

Point-in-time data from StockUpside's daily snapshots. Tracks price, analyst target, upside %, consensus, and analyst count.

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ANALYST CONVICTION SCORE
out of 100
Coverage depth
0/30
Consensus clarity
0/30
Vote unanimity
0/25
Rating stability
0/15

Measures analyst agreement, not fundamental quality. A high score means analysts broadly agree on this call — not that the stock will go up.

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