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Ranked #2932 by analyst upside · 2026-11-13
HFWA
Heritage Financial Corporation
Financial Services · Market Cap $1B · P/E 14.0x
ANALYST PRICE TARGET
+15.6%
implied upside to consensus target
Current Price $28.21
Consensus Target $32.6
Bull Target $34.0
Bear Target $31.0
Analysts Covering 5
ANALYST CONSENSUS - BUY
Strong Buy
1
Buy
2
Hold
2
Sell
0
52-Week Low $21.32
52-Week High $31.25
YTD Return +23.3%
FUNDAMENTALS
Market Cap $1B
P/E Ratio (TTM) 14.0x
Forward P/E 10.8x
EPS (TTM) $2.01
PEG Ratio 2.13
Dividend Yield 3.54%
Revenue (TTM) $315M
Profit Margin 24.6%
52-WEEK RANGE
52-Week Low $21.32
52-Week High $31.25
Current Price $28.21
Bear Target $31.0
Bull Target $34.0
● Now $28.21 ● Target $32.6
TRADING DATA
Avg Volume 344K
YTD Return +23.3%
Analyst Count 5
Consensus Buy
Upside to Target +15.6%
Last Updated 2026-11-13

ANALYST SUMMARY

Heritage Financial Corporation (HFWA) is currently trading at $28.21 with a Wall Street consensus price target of $32.6, implying potential upside of 15.6% over the next 12 months. 5 analysts currently cover HFWA, with a consensus rating of Buy - 60% of analysts rate the stock a Buy or Strong Buy. The most bullish analyst has a price target of $34.0, while the most cautious has a target of $31.0.

HFWA operates in the Financial Services sector with a market capitalisation of $1B. The stock is up 23.3% year-to-date and is currently trading near the upper end of its 52-week range of $21.32 – $31.25.

SIMILAR STOCKS

Other Financial Services stocks with comparable size and valuation.

CPF +10.2%
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$987M · P/E 11.7x · Buy
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Old Second Bancorp, Inc.
$1B · P/E 11.7x · Buy
EQBK +10.4%
Equity Bancshares, Inc.
$1B · P/E 10.8x · Hold
UVSP +10.9%
Univest Financial Corporation
$1B · P/E 12.1x · Hold
FMNB +13.2%
Farmers National Banc Corp.
$916M · P/E 11.2x · Buy

RECENT ANALYST CALLS

Upgrade/downgrade history for HFWA, with each firm's 90-day track record across all stocks we track. See full firm rankings →

Stephens & Co. - Reiterated
Equal-Weight → Equal-Weight 2026-07-28 Building track record
Keefe, Bruyette & Woods - Reiterated
Market Perform → Market Perform 2026-07-27 Building track record
DA Davidson - Reiterated
Buy → Buy 2026-07-25 Building track record
Piper Sandler - Reiterated
Overweight → Overweight 2026-04-27 14% win rate (7 calls)
Piper Sandler - Reiterated
Overweight → Overweight 2026-04-02 14% win rate (7 calls)
Piper Sandler - Reiterated
Overweight → Overweight 2026-02-05 14% win rate (7 calls)
Stephens & Co. - Reiterated
Equal-Weight → Equal-Weight 2026-01-26 Building track record
DA Davidson - Reiterated
Buy → Buy 2026-01-23 Building track record
HISTORICAL SNAPSHOT

Point-in-time data from StockUpside's daily snapshots. Tracks price, analyst target, upside %, consensus, and analyst count.

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ANALYST CONVICTION SCORE
56
out of 100
Coverage depth
14/30
Consensus clarity
28/30
Vote unanimity
12/25
Rating stability
2/15

Measures analyst agreement, not fundamental quality. A high score means analysts broadly agree on this call - not that the stock will go up.

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