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Ranked #3770 by analyst upside · 2026-09-28
ROKU
Roku, Inc.
Communication Services · Market Cap $23B · P/E 64.4x
ANALYST PRICE TARGET
+6.3%
implied upside to consensus target
Current Price $152.68
Consensus Target $162.33
Bull Target $205.0
Bear Target $150.0
Analysts Covering 20
ANALYST CONSENSUS - HOLD
Strong Buy
1
Buy
4
Hold
15
Sell
0
52-Week Low $78.53
52-Week High $159.89
YTD Return +40.4%
FUNDAMENTALS
Market Cap $23B
P/E Ratio (TTM) 64.4x
Forward P/E 38.6x
EPS (TTM) $2.37
PEG Ratio 0.59
Dividend Yield N/A
Revenue (TTM) $5.2B
Profit Margin 6.8%
52-WEEK RANGE
52-Week Low $78.53
52-Week High $159.89
Current Price $152.68
Bear Target $150.0
Bull Target $205.0
● Now $152.68 ● Target $162.33
TRADING DATA
Avg Volume 2.6M
YTD Return +40.4%
Analyst Count 20
Consensus Hold
Upside to Target +6.3%
Last Updated 2026-09-28

ANALYST SUMMARY

Roku, Inc. (ROKU) is currently trading at $152.68 with a Wall Street consensus price target of $162.33, implying potential upside of 6.3% over the next 12 months. 20 analysts currently cover ROKU, with a consensus rating of Hold - 25% of analysts rate the stock a Buy or Strong Buy. The most bullish analyst has a price target of $205.0, while the most cautious has a target of $150.0.

ROKU operates in the Communication Services sector with a market capitalisation of $23B. The stock is up 40.4% year-to-date and is currently trading near the upper end of its 52-week range of $78.53 – $159.89.

SIMILAR STOCKS

Other Communication Services stocks with comparable size and valuation.

RECENT ANALYST CALLS

Upgrade/downgrade history for ROKU, with each firm's 90-day track record across all stocks we track. See full firm rankings →

Wedbush reit
Neutral → Neutral 2026-09-24 Building track record
Wells Fargo ↓ Downgrade
Overweight → Equal-Weight 2026-08-14 Building track record
Rosenblatt - Reiterated
Buy → Buy 2026-08-10 Building track record
UBS - Reiterated
Neutral → Neutral 2026-08-07 33% win rate (6 calls)
Guggenheim ↓ Downgrade
Buy → Neutral 2026-08-07 62% win rate (8 calls)
Seaport Global ↓ Downgrade
Buy → Neutral 2026-08-07 Building track record
Citigroup - Reiterated
Neutral → Neutral 2026-07-17 Building track record
Loop Capital ↓ Downgrade
Buy → Hold 2026-06-16 Building track record
HISTORICAL SNAPSHOT

Point-in-time data from StockUpside's daily snapshots. Tracks price, analyst target, upside %, consensus, and analyst count.

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ANALYST CONVICTION SCORE
48
out of 100
Coverage depth
23/30
Consensus clarity
23/30
Vote unanimity
0/25
Rating stability
2/15

Measures analyst agreement, not fundamental quality. A high score means analysts broadly agree on this call - not that the stock will go up.

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